Our client pursued a dynamic digital strategy to overcome barriers to diagnosis in immunology

Through my research, I not only uncovered the unmet needs but also co-created digital solution concepts as part of the project.

By integrating research and design, I ensured that the insights were actionable, and solutions were both innovative and directly aligned with the identified needs, driving impactful results.

In a competitive oncology market, our client aimed to stand out by enhancing customer experience.

With a new business unit launch, they needed a partner to identify areas for exceptional CX delivery. Our strategy was to position them as a best-in-class leader in customer experience.

I mapped out a comprehensive strategy that included competitive analysis, a 360-degree view of the customer experience, and a detailed roadmap, all aimed at positioning them as a leader in customer experience.

Optimizing HCP Engagement Through Holistic Assessment

A global pharmaceutical leader, ranked among the top 5 in the industry, recognized the need to optimize Healthcare Professional engagement across its portfolio.

To support this initiative, I developed an assessment framework that tracks engagement the company experiences against competitors on an ongoing basis, setting the stage for continuous optimization and improved market presence